Online Encyclopedia

LONGMANS

Online Encyclopedia
Originally appearing in Volume V16, Page 985 of the 1911 Encyclopedia Britannica.
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LONGMANS  , a

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firm of
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English publishers . The founder of the firm, Thomas Longman (1) (1699–1755), born in 1699, was the son of Ezekiel Longman (d . 1708), a gentleman of Bristol . Thomas was apprenticed in 1716 to John Osborn, a
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London bookseller . At the expiration of his apprenticeship he married Osborn's daughter, and in August 1724
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purchased the stock and household goods of William Taylor, the first publisher of Robinson Crusoe, for £2282 9S . 6d . Taylor's two shops were known respectively as the Black Swan and the
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Ship, and occupied the ground in Paternoster Row upon which the
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present
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publishing house stands . Osborn, who afterwards entered into partnership with his son-in-law, held one-
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sixth of the shares in
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Ephraim Chambers's Cyclopaedia of the Arts and Sciences, and Thomas Longman was one of the six booksellers who undertook the responsibility of
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Samuel Johnson's
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Dictionary . _ In 1754 Thomas Longman took his
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nephew into partnership, the title of the firm becoming T. and T . Longman . Upon the
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death of his
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uncle in 1755, Thomas Longman (2) (1730-1797) became
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sole proprietor . He greatly extended the colonial trade of the firm .

He had three sons . Of these, Thomas

Norton Longman (3) (1771–1842) succeeded to the business . In 1794 Owen Rees became a partner, and Thomas Brown, who was for many years after 1811 a partner, entered the house as an apprentice . Brown died in 1869 at the age of 92 . In 1799 Longman purchased the
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copyright of Lindley Murray's English Grammar, which had an
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annual sale of about 50,000 copies; he also purchased, about 1800, the copyright, from Joseph Cottle, of Bristol, of Southey's
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Joan of Arc and Wordsworth's Lyrical
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Ballads . He published the
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works of Wordsworth, Coleridge, Southey and Scott, and acted as London agent for the
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Edinburgh Review, which was started in 1802 . In 1804 two more partners were admitted; and in 1824 the title of the firm was changed to Longman, Hurst, Rees, Orme, Brown & Green . In 1814 arrangements were made with Thomas Moore for the publication of Lalla Rookh, for which he received 3000; and when Archibald Constable failed in 1826, Longmans became the proprietors of the Edinburgh Review . They issued in 1829 Lardner's
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Cabinet
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Encyclopaedia, and in 1832 M`Culloch's Commercial Dictionary . Thomas Norton Longman (3) died on the 29th of August 1842, leaving his two sons, Thomas (4) (1804–1879) and William Longman (1813–1877), in control of the business in Paternoster Row . Their first success was the publication of Macaulay's
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Lays of Ancient Rome, which was followed in 1849 by the issue of the first two volumes of his
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History of England, which in a few years had a sale of 40,000 copies . The two brothers were well known for their
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literary talent; Thomas Longman edited a beautifully illustrated edition of the New Testament, and William Longman was the author of several important books, among them a History of the Three Cathedrals dedicated to St Paul (1869) and a
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work on theHistory of the
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Life and Times of
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Edward III .

(1873) . In 1863 the firm took over the business of Mr J . W .

Parker, and with it Fraser's
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Magazine, and the publication of the works of John Stuart Mill and J . A .
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Fronde; while in 1890 they incorporated with their own all the publications of the old firm of Rivington, established in 1711 . The
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family control of the firm (now Longmans, Green & Co.) was continued by Thomas Norton Longman(5), son of Thomas Longman (4) .

End of Article: LONGMANS
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