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Industrial Photography

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Industrial photography encompasses the broad range of photography in any organization dedicated to the commercial production and sale of goods and services. Although traditionally associated with manufacturing, industrial photography also applies to photographic work in non-manufacturing companies such as public utilities and mines.

The industrial photographer usually works directly for a specific company, whereas the freelance photographer will often supplement the work of the so-called in-house or in-plant photographer. The in-house photographer frequently has expertise in technical photographic areas necessary to photograph the company’s operations, products, and services. Ideally, the photographer also may have studied engineering, design, chemistry, physics, or some other field related to the particular industry.

The industrial photographer need to be aware of not only just about every facet of still photography, but also of the many roles that cinematography and videography may play in testing, documentation, advertising, or any other aspect of the job. With increasing interaction between computers and photographic images, industrial photographers must constantly learn enough about electronic imaging to keep their place in the company. Considering the breadth and depth of the field, the industrial photographer can never stop learning.

Career possibilities for industrial photographers include positions as a scientific or technical specialists, as general-purpose photographers, or as administrators of a photography department. In some companies, all photographic services are centralized. In others, individual departments support specialized photographic services such as identification photography (security) or public relations (publications). Cost and time factors influence such buying decisions for this type of photography. In an era of downsizing, the industrial photographic department, like every other department, needs to accomplish more work with a smaller staff. Industrial photographers need to be flexible specialists with an understanding of company direction and policies. They need to be able to schedule and manage the work of outside photographers as well as their own photography to meet the demands of the changing industrial environment.

The industrial photography department itself remains an unlikely candidate for outsourcing. In-house departments have advantages, including familiarity with the company and its products, easy and immediate access, security, economy, and fast turnaround.

Ineni - VARIED RESPONSIBILITIES., SOURCES [next] [back] Indictment (1995) - Overview, Synopsis, Critique

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